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The annual "Rock the House" concerts are the only music events in this area sponsored by not only the Rock & Roll Hall of Fame in Cleveland, but by the Grammy folks in New York ! The benefit concerts are constantly evolving, and currently consist of live music preceeding a baseball game with the Salem Red Sox. Each year, the mayor of Salem, Virginia, proclaims the day of the game to be "Ronald McDonald House Day". 2007 marked the 10th annual event, with past musicians coming from as far away as Toronto, Canada, New York City, Nashville, and Boston.
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Crossroads Music Festivals and Bookbag Santa, Inc. would like to thank our long-time sponsor, Pepsi-Cola Bottling of Roanoke. Without their material support, and donations of advertising, promotional material, and wonderful items for raffle prizes, we would not be able to do the good work necessary in support of Ronald McDonald House and the free school supplies donated through Bookbag Santa, Inc.
Go to www.pepsi.com for games, prizes, product information, and free samples-
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